RedirectIQ vs Cloudflare Page Rules: Redirect Management

Cloudflare is an excellent CDN and security platform. Its Page Rules feature can handle redirects — but it was not designed for redirect management at scale. Here is an honest comparison.

FeatureRedirectIQCloudflare
Purpose-built for redirect management
Bulk CSV import
Wildcard & regex redirect rulesPro plan ($20+/mo)
No DNS proxy required
Free plan available
Redirect analytics (click counts)
Audit log for every change
Non-technical team members can edit
DDoS protection
CDN / proxy for your whole site
Web Application Firewall (WAF)
DNS management

When to use Cloudflare for redirects

Cloudflare Page Rules are a great fit if you already use Cloudflare for DNS and need a small number of simple redirects (under 20). The free plan includes 3 Page Rules, and the Pro plan includes 20. If your redirect needs are minimal and you are already in the Cloudflare dashboard daily, it may not be worth adding another tool.

Cloudflare is also the right choice when you need redirect rules alongside DDoS protection, a WAF, or full CDN functionality for your origin server.

When to use RedirectIQ

RedirectIQ is purpose-built for redirect management. It is the right choice when:

  • You need more than 20 redirect rules — Cloudflare charges $0.50/rule beyond Page Rule limits.
  • Your marketing team needs to manage redirects without engineering access or Cloudflare credentials.
  • You need to bulk import hundreds of redirect rules from a CSV export.
  • You want per-redirect click analytics without setting up a separate analytics tool.
  • You manage multiple domains and want redirect rules for all of them in one place.

Migrating from Cloudflare Page Rules

  1. 1Export your existing Page Rules from the Cloudflare dashboard as a list.
  2. 2Convert to RedirectIQ's CSV format: two columns, old_url and new_url.
  3. 3Connect your domain to RedirectIQ and bulk import the CSV.
  4. 4Verify each redirect using our free redirect checker.
  5. 5Delete the corresponding Page Rules from Cloudflare once verified.